Web video is a very simple and effective way to convey information about a business, yet many businesses still aren’t utilizing it. If you’ve been wondering how you can use videos for your business, take a look at these great examples. Testimonials Happy customers are usually more than willing to share their great stories about companies. Although testimonials are usually written, video testimonials are not uncommon. Most people are well aware of how to create a video on their computers and will be happy to create a 30-second video praising your company. This medium makes the...

Being successful in business is due in large part to your attitude. Professional skill and connections will take you far, but if you do not have a personable demeanor, you may find success to be unrealistic. At its core, business is about relating to people by means of offering services or goods. While being driven and passionate are important character traits for business success, it’s also important to realize that you have to sell yourself before you can sell a product. Here are some important things to remember when developing your attitude in business. 1.    Stay...

The majority of of us have heard rumblings about the Internet transitioning to IPv6. What exactly it will mean, however, is still lost on many. Continue reading for an explanation of IPv6 and how it may possibly affect you. What it is IPv6 is the latest version of Internet Protocol (IP), which is the method by which data is sent from a computer over the Internet. Until now, we have been using IPv4, which will soon be running out of addresses, which prompted the development of IPv6.  IPv6 allows for additional addresses by using longer number sequences, which allows for a greater...

Computer tablets have become tremendously popular since the introduction of Apple’s iPad in 2010. Competitors have released their own versions and, almost overnight, a new technological commodity has become a competing force in the business world. Though that’s not to say that tablets are ideal for any business setting. We could very well look at the iPad ten years from now in the same way we currently view tape decks. When determining whether or not to purchase a tablet, it’s best to be educated. Consider these pros and cons before you make this expensive purchase.  ...

How we pay for things appears to keep getting easier and easier. The pattern is continuing with NFC, or Near Field Communication, mobile chips. NFC technology permits you to wirelessly transmit data from one gadget to another at close ranges. How will we use it? NFC mobile chips will be integrated into smartphones to make it easier than ever to pay for your groceries. Most of us have our phones with us at all times anyway, so using them to pay for everything seems like the next plausible step. Integrating NFC chips into smartphone designs allows users to store their credit card...

You might not realize how many processes you have memorized for your everyday routine and there are probably a lot. Those processes generally include a ton of intricate steps, which can make explaining or recreating that process challenging at times. Fortunately, workflow charts are here to make it easier. What are they? A flowchart is essentially a diagram that outlines processes with differently shaped boxes (steps in the process are usually square while decisions are usually indicated with a diamond) and arrows that connect those boxes. They are great tools when it comes to managing or...

Although technology is present in all of our daily lives, a number of us are still unfamiliar with the terms associated with it.  Luckily, we’re here to clear up some of the confusion. Continue reading for an explanation of four common technology-related terms. Cookies Cookies are basically what allow websites to recognize you when you revisit them. By allowing cookies, you are allowing your web browser to give the website details such as your username, password and preferences. They can save you a substantial amount of time by preventing you from reentering your information...

Social media is something that exists in most of our lives, whether we like it or not. Unfortunately, many of us still have no clue what most of the terms surrounding social media mean. This simple guide can reduce some of that confusion by explaining some of the more common social media terms. 1. Tag A tag can refer to a number of things, depending on how it is used. When referring to blogs, tags usually refer to the keywords that were used in the post. Tagging keywords in blogs allows search engines to recognize your post as relating to certain topics, and helps the post rank...

Many of us have encountered employee burnout in one way or another – whether we have felt burned out ourselves or recognized it in one of our colleagues. Fortunately, there are a lot of simple steps you can take to ensure that burnout doesn’t get the best of you or your employees. Avoiding burnout Have fun – Making room for fun can relieve some stress and help to keep employees motivated when they are on the brink of burnout. Switch it up – Let employees work on new projects or teams when they’ve been working on one thing for a long time, like Facebook is...

Often, when we perform online searches we end up getting hundreds of thousands of results – many of them irrelevant. Fortunately, there are several simple steps you can take to help generate more accurate results. Keep it simple Simplicity is critical when it comes to online searches. It’s generally in your best interest to use only a few words or phrases if the search is not too complex. If you’re looking for a type of business in your area, you can type in that business type as well as the name of your town or your zip code. That should garner results that are both...